A digital project is easier to manage when everyone understands the problem, the scope and the decisions required. A project-management tool can organise the work, but it cannot replace those agreements.
Agree the outcome
Describe what the finished project should help users do. Keep the objective specific enough to guide decisions about content, design and functionality.
Define deliverables and exclusions
List what is included in the initial scope and what is outside it. Record assumptions about content, integrations, approvals and access to existing systems.
Assign responsibility
Identify the decision-maker, the people supplying content and the people reviewing the work. Set a clear route for questions and approvals.
Plan review stages
Use milestones to review meaningful parts of the project. Agree how feedback will be collected and how changes to the scope will be assessed.
Prepare for launch and handover
Define the important user journeys to test, the access the team will need and the support arrangements after launch. Keep maintenance responsibilities and third-party subscriptions visible in the plan.
